Design & development Services from buckinghamshire

Anbo Textiles Case Study

Anbo Textiles is a premier source for high-quality wholesale fabric at competitive prices.  See how I've created their brand, developed their e-commerce website and maintain growth through giving away designed sales tools to their customers for free.

web design

Built to Serve Their Wholesale Customers

I built the Anbo Textiles eCommerce website from the ground up to streamline online ordering for their wholesale customers. With over 4,000 products, it integrates seamlessly with their Sage 50 customer and product database.

Page speed optimizations ensure customers can quickly find and order products, making the site a powerful tool for showcasing their range, engaging with customers, and growing their brand.

I also manage their marketing campaigns—read more about them below! Take a look at their site live and see it in action!

web design

SEO

Page Speed is Crucial

I worked with Anbo Textiles to grow their online visibility without straining their budget. By refining their website’s content and keywords, I implemented effective SEO strategies that not only improved their search rankings but also brought more traffic and engagement from their target audience.

A big focus was on page speed—since search engines favour fast-loading websites, I made significant optimizations to ensure their site delivers a smooth, enjoyable experience. 

Branding & Marketing

Overview

I developed a new logo and other brand assets to help Anbo Textiles stand out in their industry.

Build your Brand from the ground up

I’ve built the Anbo Textiles eCommerce website to streamline online ordering for their wholesale customers. With over 4,000 products, it integrates seamlessly with their Sage 50 database for smooth and efficient operations, with a lot of thanks to a 3rd party software called Woosage to manage the Sage to Woocommerce product management.
 
Designed with speed in mind, the site allows customers to quickly find and purchase products while showcasing Anbo’s extensive range and driving brand growth.
 
In addition to managing their marketing campaigns, I also design, develop, and maintain marketing materials for fabric suppliers worldwide, ensuring their brands stand out in a competitive market.

Branding & Marketing

Sales Events

Sales don’t have to be boring, neither do websites.

Creating engaging websites keeps users returning to your website to see what’s new.

Branding & Marketing

Email Marketing / Newsletters

Stay connected with your audience and keep your brand front and center.

I design engaging newsletters that inform, inspire action, and drive results—whether it’s promoting products, sharing updates, or strengthening customer loyalty.

With tailored content and a data-driven, iterative approach, each email is refined over time using insights and analytics to maximize its impact.

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Branding & marketing

Lookbooks

I create lookbooks that showcase the fabrics from brands that Anbo Textiles stock. Designed to be visually engaging, I try to tell a cohesive and compelling story for the fabric collection. With incredible pattern designs to run with I design around the vision of the fabric pattern designer and aim to uplift the entire collection through this powerful sales tool.

I have also created and manage a successful marketing campaign called “Sewing Enthusiasts”. This marketing campaign allows me to send the fabric to an avid sewing enthusiast to create makes for the fabric collection, I then receive the creations and take photos for use in the lookbooks, and then send their makes back to them. It’s a win-win for everyone involved!

Branding & Marketing

Creators Corner

“Creators Corner”, a dedicated space where customers can easily and quickly download images and photos of fabrics that Anbo Textiles stocks. By providing this valuable resource, we’re empowering Anbo’s customers to create their own marketing and promotional materials using the images and photos that they provide.

By utilising the “Sewing Enthusiast” marketing campaign, Anbo Textiles is able to offer high quality photography of the fabrics that they sell in the form of ready-made items, giving the entire fabric collection more impact.

Need a new website, design assets or a rebrand?

Get in Touch

I’m here to help, day or night, give me a call, email or use the form provided and let’s get your design requirements sorted. You can also use the live chat feature on the right side of the page!

Service Selection Details

Service Description
Web Design & Development Crafting highly functional websites tailored to your business needs.
E-commerce Building robust online stores with seamless user experiences and secure payment integrations.
Branding & Identity Design Developing cohesive brand identities that effectively communicate your company's values and vision.
Search Engine Optimization (SEO) Enhancing your website's visibility on search engines to drive organic traffic and increase reach.
Marketing Strategy Creating comprehensive marketing plans that align with your business goals and target audience.
Graphic Design Designing brand collateral, examples include leaflets, catalogues, social media graphics, newsletters to elevate your brand.
Custom Plugin Development Developing tailored plugins to extend your website’s functionality, from AI integrations like ChatGPT to web scraping and other efficiency tools.
Maintenance & Support Providing ongoing website maintenance and support to ensure optimal performance and security. Provided after a fresh redesign, or able to take on your current website's maintenance requirements